The Power of Square.

The Support of a Partner.

Upgrade to an all-in-one business ecosystem with integrated banking, payroll, and 24/7 support. From custom menu programming to on-site installation, we handle the technical heavy lifting so you can focus on your guests and customers.

Ready to create your Square account?

The Industries We Serve

We provide specialized point-of-sale and payment solutions tailored to the unique demands of your industry. From complex menu programming for high-volume hospitality to integrated inventory management for retail and mobile-first tools for field services, our team ensures your technology works as hard as you do. Trust us to manage your technical ecosystem while you focus on delivering exceptional customer experiences.

Hospitality

  • Quick & Full Service

  • Bars, Pubs & Breweries

  • Coffee & Juice Shops

  • Bakeries & Catering

  • Food Trucks

Retail

  • Clothing & Accessories

  • Home & Gift

  • Liquor & Wine

  • Grocery & Markets

  • Plant & Garden

Beauty

  • Hair Salons

  • Med Spas

  • Barbershops

  • Nail Salons

  • Tattoo & Piercing

Services

  • Home & Commercial

  • Contractor & Specialists

  • Professional & Cleaning

  • Automotive & Transportation

  • Recreation & Landscaping

The DirectPoint Advantage

Experience the best of both worlds: the cutting-edge financial technology of Square, backed by the personalized, high-touch service of DirectPoint Payments. While others simply ship you a box, we provide a full-scale 'White-Glove' implementation—handling everything from custom menu builds to on-site installation. You get the stability of a global leader and the dedicated support of a partner who knows your business by name.

Lifetime Warranty

Never pay for a replacement terminal again. Our hardware programs include a lifetime warranty replacement plan, ensuring your business stays online without unexpected equipment costs.

Total Integration

Move beyond simple payments with an all-in-one suite. Seamlessly integrate Square Banking, Payroll, and Cash App directly with your POS for a crystal-clear view of your finances.

White-Glove Service

Skip the 1-800 hold lines. From custom menu programming and network provisioning to on-site installation and staff training, we provide the dedicated, local support you deserve.

Our Partners

We partner with technology innovators and experts. Together, we deploy the world’s most powerful payment ecosystems to drive growth with local, white-glove support.

Stop Paying for Your Customers' Rewards Points.

Take control of your margins with our compliant Fee Recovery & Dual Pricing programs. Most merchants are losing 3–4% of every sale to processing fees—we help you bring that number down to zero.

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Payment Terminals

Our Dual Pricing programs are designed to meet all 50-state regulations and major card brand requirements, ensuring your business stays 100% compliant while eliminating processing costs.

Here's what you get:

  • Clear Pricing: Two prices displayed: a Cash Price and a Card Price.

  • Customer Choice: Choose the preferred payment method.

  • Instant Savings: The processing fee is automatically covered by the card-holder, leaving you with 100% of the sale price.

Boost Your Bottom Line: For a business doing $50,000/month, this can save you over $18,000 per year in fees.

“Their attention to detail and proactive approach have saved us time and resources. We trust them completely with our financial health, and their ongoing support gives us peace of mind every quarter.”

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Jenny

Blogger

Testimonials

What Listener Says

Our collaboration with this team transformed our financial processes. Their expert guidance and personalized solutions have elevated our business performance beyond expectations.

Professional, reliable, and insightful—every interaction delivers clarity and confidence. Their accounting expertise is unmatched.

“Aliquam consequat arcu a pharetra venenatis. Donec at purus finibus, eleifend mauris et, eleifend dui. Nam euismod pulvinar elit quis placerat. Donec feugiat porttitor suscipit.”

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Jenny

Blogger

Direct Point Payments provides industry-leading POS solutions and merchant services for Hospitality, Retail, and Service professionals. As an authorized Square partner, we combine world-class technology with a white-glove service model, dedicated on-site support, and a lifetime hardware guarantee.

Information

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Address

13475 Atlantic Blvd.
Unit 8, Suite 114

Jacksonville, Florida 32225

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Call Us

(904) 296-8200

© 2026 Direct Point Payments - All Rights Reserved.